Abhishek Vaishnav, Co-founder of Exhibition Asia is an oodles admirer of No Sir No Madam sledding.  Abhishek has 9 years of zealous experience in the Media and Insurance sector.  Abhishek with his team creates business opportunities by delivering market leading conferences and exhibitions.  The foundation of business is built on quality service, respect, and integrity in the pursuit of mutually profitable outcomes.

Exhibition Asia started in mid 2013 with a focused approach to provide a commendable platform for managing successful events.  Owing to the ideas and innovative thought process, today they have become one of the emerging leaders by providing event solutions of high worth.  They even created specialized niche in real estate, infrastructure building, and construction materials through delivering quality and excellence.

“No Sir No Madam is a great initiative to bring the straightforward change for benefit.”  Abhishek shares — initially when I started my own company, it was difficult to converse with clients.  As the elderly clients, mostly ladies, feel very awkward, to be called by first name.  

However, the verity is Sir/Madam stoop is barely a formality of respect, not the mental regard.  “In my previous workplace, there was absolute Sir/Madam culture to satisfy the ego of the client,” adds Mr. Vaishnav.  This civilization gradually initiates uncomfortable behavior that finally converts into workplace discrimination.

Abhishek thinks that Sir/Madam is a polishing agent, which promotes forceful respect.  He remembers — a lady closely associated to Exhibition Asia, a very important client ‘Radhika’ urged me to invoke her by name instead of saying madam.  I am much friendlier to her than other clients. 

Name makes it easier to connect and share the views.  He mentions that employees at my organization recall me as “Abhishek bhai” rather than saying ‘Sir’.  “This in a way also preserves the marwadi tradition in turn.”

He verbalizes — using the vernacular language communication becomes easy.  Juniors come up with innovative ideas and suggestion for the betterment of the organization.  No Sir No Madam tradition also provides the liberty to share the most personal thoughts.  He even maintains no cabin culture to make it easier for employees to reach him.

Head of Exhibition Asia happily speaks that No Sir No Madam culture gave us achievement of loyalty from employees. “In our company, we work like a family and party like a family.”  First-name tradition tends to bond you with good relations for longer time.

Expressing his views, he agrees that Sir/Madam is a command of authority in government offices.  For dealing with such bureaucrats we consistently have to be learning to get the work done.  They always take an undue advantage from their position.  Officials take it on ego and sense it as insult to be mentioned by their own name.  He adds, “I am very conscious when I visit such bureaucrats.” 

He shares an instance — once I was dealing with traffic police following the same tradition of Sir/Madam, he charged the fine on me.  On the contrary, he left the person who invoked him by name.

For blue-collar employees, he mentions, “Sir/Madam culture is very much prevalent for them.”  People down look them even when they are working so hard.  Removing this custom will improve their lifestyles and help them to grow.  For a better change, we need to vindicate them to bring their confidence back.  To get out of this “well-trunk” civilization, liberty to signal the authorities should be provided to them.  No Sir No Madam will take the country on the path to sustainable development.

No Sir No Madam theory should be taken into education programs too.  “We should teach the kids about this practice so that they would not follow the same in the future,” states Abhishek. 

Open culture will make it much better to connect and will also reduce discrimination in progeny’s mind up to the great extent.  With No Sir No Madam ritual, Next Generation will understand the real meaning of respect.

He wraps up with the message “use the alternatives to save the culture and bring professionalism.”  He mentions that I always use vernacular language to signal anyone, no matter who says what.  Good work should be encouraged, even if you are the only one in the army.

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