Gyan Tiwari, the CEO, and founder at mficient wholeheartedly underpins No Sir No Madam ideology.  mficient is an enterprise mobility platform that helps companies improve productivity and cut down costs.  Their product enables employees to access business processes and data on their mobile phones.

He is an alumnus of the National Institute of Technology (NIT), Karnataka.  Prior to mficient, he was working at Capillary Technologies.  While working, he realized the huge potential in the comprehensive mobility platform during his work.  Gyan, after conducting some market research, realized his idea could help a lot of companies.  Hence, he quit his job and took the plunge into entrepreneurship.

He imbibes No Sir No Madam doctrine in his office to ensure smooth communication between his employees and him.  Gyan believes that not imposing any salutation decree makes it easier for employees to approach their seniors.  They also equate themselves with their superiors and openly express their ideas.

Gyan infers the preeminence of ‘Sir/Madam’ traditions in private-sector companies.  While he was consulting a company, he had to work with a new CEO, who had joined them from a different company. 

Gyan indicated that the CEO would dictate everyone to address him as ‘Sir’.  The CEO felt uncomfortable, if addressed by his first-name.  He states — The CEO continued the tradition of his last company and found it difficult to adapt to a casual culture.

Moreover, he about mentions the diktats made mandatory by public-sector officials.  Gyan enumerates, “Some people, out of habit, adhere to ‘Sir/Madam’ edict.”  Although, it is completely wrong to foist salutation custom onto others.  He has constantly to interact with bureaucrats for his work.  Gyan opines that it is a pressing matter in the government sector, where first-name remolding is needed.

He considers himself to be lucky, that he never had to deal with police officers.  He mentions, “It is very uncomfortable to converse with them as they exercise ‘Sir/Madam’ greeting strictly.”  People should be able to communicate with law-enforcers without any hindrance, Gyan advocates.

 A formal obeisance only instills fear from the minds of people, which should not be the case.  Therefore, it is pivotal that first-name greeting be inculcated in public-offices to make contacting them easier.

A salutation order only increases the hierarchical gap, be it in a company or society.  Furthermore, since years labors are looked down upon as inferior.  Instead of respecting them for their hard work, people are partial to them. 

It is high-time that we work towards decreasing the gap within society, rather than increasing it.  After learning about the negative effects that ‘Sir/Madam’ rule has on blue-collar jobs.  Gyan has decided to work towards liberating workers from any such salutation command.

In addition to mficient, Gyan is also associated with a water management company.  He realized that he never took an initiative to inform the workers there about first-name habit.  However, he has decided to ensure that now those employees practice the first-name culture.

Bringing a change is not easy, especially when the population is so massive.  Gyan expresses, “College students should be made aware about No Sir No Madam movement.  Students at this age are prepping themselves to be future leaders.  Hence, introducing a remodeling at this level will ensure that the students encourage the first-name habit, wherever they go.”

He also suggests, abolishing such formal greeting routine among college students. “I had to address my seniors in college as ‘Sir/Madam’.  I do not comprehend why such salutations are required between students.”

At the end, he recommends educating people in small towns and colleges about No Sir No Madam sentiment.  ‘Sir/Madam’ axiom is only causing a hindrance between spreading equality in society.  Let us welcome No Sir No Madam cause and encourage others by leading examples ourselves.

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