Savitha Hosamane, Founder of Hasovan ardently encourages the No Sir No Madam culture.  After completing engineering, Savitha started her company on designing and publication.  Within few years, she closed the unit and went on to work with five companies, one after another.  Savitha has been a part of both domestic entrepreneurship and private companies.

Savitha soon resigned from her job and started her dream company Hasovan in 2012.  She is on a mission to create awareness about joyful well-being  and cultivating sanctity in work-places mindfully.  Savitha is also an author and has published the book “Erupt with Joy.”

Savitha attests that now, in the corporate world even the CEOs insist on being addressed by their name.  Hence, Savitha has adapted the No Sir No Madam culture from an early time.  She proposes that workplace discrimination can only be removed when change is implemented from the top.

Savitha comments “what is in a title?” People need to learn about the dignity of every job and position.  She thinks it is more important to express one’s intentions positively.  Therefore, she honestly promotes this custom in her foundation.

When Savitha went to USA for a certification course, she experienced significant cultural difference.  People organically address each other by name.  The intention is to make everyone comfortable, and it works as a perfect icebreaker. She continues such perspective formation depends on the environment.  During her campaigns in two-tier cities, she witnessed that people were not comfortable in referring to her by her name.  Even when she hired some interns they could not adjust to this idea.

She adds that the conditioning so deep rooted that it becomes difficult for people to shun it.  In family businesses, traditions are followed through generations.  Hence, ideas become static and people become redundant towards change.

Savitha is aware that it is more strongly followed in the government sector.  Further, suffixes are added to Sir and Madam, such as ‘ji’.  People are forced to follow the protocol in fear of authority and also to get their work done in time.

When Savitha visits academic institutions as a guest lecturer, she notices the prevalence of Sir/Madam taboo.  As teachers and authorities in school are doubtful how the students and teachers will be differentiated in the absence of such terminology.  Savitha strongly asserts that there are alternative forms of showing respect.

While indulging in spiritual discourses, she learned about the importance of equality.  She believes that equality can be established once hierarchy is broken in all domains.  We can move towards success with our minds freed from the petty chains.

Savitha observes that it is necessary to bring change from the grass root level.  Thus, she suggests that the No Sir No Madam initiative should reach out to all educational institutions.  Savitha believes children are the future and can implement positive amendments in the society.

In conclusion, Savita states that “We are all co-travelers on planet earth.”  Therefore, we should unite together, forgetting all differences, for the progress and growth.

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